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Product planning (or product itself)
With the development of modern technology, the advent of a knowledge society, and the evolution of innovative forms, design is also evolving from the work of professional designers to a wider range of user participation. User-centric, user-involved innovative design is increasingly receiving Attention, the innovative 2.0 model of user participation is gradually emerging.
Image source: https://www.behance.net/gallery/33659632/Jellyfish